2010 Christmas Project

Rip to Open the Christmas Card

以撕線的方式打開聖誕卡片

See the greetings and Website Links inside

裡頭寫著祝福的問候與網址

Watch the GIDEA silent night MV

點閱好點子的「平安夜」MV

Explore the 2010 Christmas Website

瀏覽我們的2010聖誕網站

Since 2005, GIDEA Team has been designing our own Christmas cards to send out to friends and partners, this year we went a little bit further, created a whole print to digital experience in our 2010 Christmas Project. The theme this year is Christmas (of course) + Tainan, conveying what Christmas in the city that we live and work in (and loves) is like. The trip begins with receiving the Christmas Card with the outline of Tainan landmarks (including the GIDEA GROUP building of course), once you rip the card open, a website link takes you to GIDEA GROUP's rendition of Silent Night, arranged, recorded, performed by our team members. It was quite an experience for our team members to work in recording studio and music video shooting time into their already busy schedules, but to bring this blessing to our friends, everyone worked hard to pull it off. After the video, you can enter our special 2010 Christmas Project site which introduces the Tainan landmarks featured on the card, as well as a personalized message from all GIDEA GROUP members. If you didn't receive this card, and would like to receive our 2011 Christmas Card, please email your name, address and telephone to sp@gidea.com.tw (subject: Please send me 2011 Christmas Card). Merry Christmas Everyone!

好點子團隊從2005年開始設計屬於自己的聖誕卡片，將獨一無二的祝福寄給我們的親友與夥伴們。今年好點子決定更進一步，以完全數位印刷的方式來進行2010聖誕計畫。我們今年的主題是聖誕節（當然囉）+台南，希望能夠表達出聖誕節在我們所愛、所在的城市裡看起來是什麼樣子。這趟驚喜之旅從收到一張封面上繪著台南各大地標（包括好點子公司建築）的聖誕卡片開始，當您撕開這張卡片，裡面的網址將會帶領您去欣賞一場表演，一場由好點子團隊成員們精心編排、錄製的演出。在原本已經十分忙碌的生活之中撥出時間來拍攝、剪輯影片，對於好點子的全體成員們來說是相當難忘的體驗，為了將祝福送到朋友手上，大家可以說是拚了命地努力將它完成。緊接在影片之後是我們特別製作的2010聖誕網站，其中介紹了卡片上出現過的各個台南地標，還有每一個好點子成員留下的個人訊息。如果您沒能收到這張卡片，但是有意收藏我們的2011年新作的話，請將您的姓名、地址和聯絡電話e-mail到：sp@gidea.com.tw（主旨：請寄2011聖誕卡片給我），衷心祝福大家聖誕快樂！Merry Christmas！

To Watch the GIDEA Silent Night Christmas MV on YouTube

To Visit our 2010 Christmas Site

Siraya Travel 2010 Commercial / 西拉雅鄉村之旅

Click here for more behind the scenes photo

點這裡可以看到更多幕後照片

We are very happy for the opportunity to work with Japanese actress and celebrity Rattan Mai Sato for this commercial, it was a very fun experience, and we are very thankful for the amount of support our collaborators at Siraya (including the director) showed for our vision, to make a different type of Taiwan tourism film. Hope that it will give you a taste about what's possible in a Siraya countryside trip!

很高興我們可以有機會與佐籐麻衣合作拍攝西拉雅的廣告，拍攝過程當中，大家都被她的才華以及活潑所感動，在影片的製作過程，我們也被西拉雅的團隊深深的感動，謝謝處長還有西拉雅合作夥伴們對我們想要呈現不太一樣的台灣旅遊影片想法的支持，讓我們可以用這樣子的風格製作這部廣告，希望它可以讓您也想到西拉雅體驗鄉村之旅！

"30 second TV spot / 30秒國語版

extended cut / 加長版

TSMC 2010 Technology Forum Poster Design / 台積電2010科技論壇海報設計

For the 2010 poster design, we created the series logo as well as the main visual image and layout design. The background of the image represents the extension of the possibility of the "wafer" space, which is TSMC's main product and visual element. The tree shaped people element on the left side represents the purpose of the forum series, which is to transfer knowledge and ideas with one another for the benefit of the whole TSMC talent tree. We are especially thankful to Ray of TSMC for his support and encouragement throughout the work process, you guys are really great to work with!

為了2010年的科技論壇海報，我們設計了論壇系列的logo識別，還有今年論壇的主視覺，是覺得背景空間代表了台積電的主要產品Wafer(晶圓)未來的所有發展、改變與可能性，視覺左邊的元素象徵此論壇的主要目的：將台積電的人才們聚集一起，彼此分享、討論來組成未來的茁壯與優勢。很感謝台積電夥伴們給我們的支持與協助，真的很喜歡與你們一同共事！

Liouguei Soap Project 六龜手感皂行銷包裝計畫

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G-idea is very happy to unveil the results of our typhoon Morakot relief assistance project Liouguei Soap. From the choice of soap type, to the branding of the project using "hands", as the women of Liouguei uses their hands to collect fruit before, and now use it to make hand-made soap. As Chinese believe with palm reading that our hand documents our life, and tells our story. In a way, we wanted the project to speak of their personal struggle and triumphs, as they continue to toil hard and work even amidst the hardest circumstances. We are very grateful for the trust and encouragement of the NCKU (National Cheng Kung University) team who fought with us, and went the extra mile to help us protect our creation. This is one of our efforts which we are all very proud of, in it's purpose and result!

好點子很高興終於可以與大家分享我們六龜手感皂的作品，我們盡一點點力量協助六龜八八水災後重建所作的計畫，從協助選擇製造的皂形，到整個產品、想法的概念，包裝、影片，我們選擇使用“手”來作為這個產品、故事的傳達主軸，因為水災前，六龜的婦女是用他們的雙手來採蓮霧，幫家裡帶來多一份的收入，但是水災後，許多蓮霧圓都沒有了，所以現在他們開始製作手工肥皂，過程雖然很辛苦，因為需要重新學習新的技術，但是他們還是勇敢面對人生的挑戰。手同時其實也記載著我們的故事，因為年紀、工作，在手上所留下的痕跡、記錄都是不同的。我們在參與這個專案時，被許多人的生命力，以及努力而被感動，很高興可以參與這個很有意義的專案，讓我們覺得我們所作的，也可以帶來一些不同與改變，也很謝謝成功大學負責這個專案的團隊(Ivan and Aries)所給我們信任與支持，謝謝您們為我們堅持好點子的設計與創意。對這個作品的目的與結果都感到很驕傲！也教了許多好的新朋友！

JZN Hand Work Ad / 舊振南手功形象廣告

G-idea is happy to announce that the JZN Hand Work Ad has been completed, after numerous revisions, we are finally able to showcase this work, thanks to the Ten Drum Art Percussion Group and Master Chen Ming-The for collaborating with us on this project, and for JZN team's support and hard work.

好高興可以在這邊與大家分享這部最新的影片，在經過多版的修改後，舊振南的形象廣告「手功」終於完成，也很謝謝十鼓擊樂團的配樂與陳明德老師書法，讓這部影片可以更美！也很謝謝舊振南團隊的支持與堅持，讓這部影片可以順利完成！

好點子為蜜蜂轉圈圈製作網路行銷影片

好點子很高興最近有機會認識網路手工餅乾達人：蜜蜂轉圈圈的Athena與Momo姊妹拍檔，並與他們合作製作一部網路行銷用的宣傳影片，介紹蜜蜂轉圈圈的製作流程，還有在製作過程品質上的用心。很高興做出這部調性輕鬆的影片。

ARMA 形象廣告影片

好點子最近剛為大龍企業完成ARMA品牌的形象廣告，可以製作這支跑車的形象廣告讓好點子的男生們都感到很興奮。在曾文水庫內拍攝，展現出ARMA的品牌精神：Man + Machine x Arma = The Soul of Speed....

觀賞影片“大畫面”版本

請點這裡閱讀有關拍攝過程

明宗書法館 宣傳影片

很高興與大家分享上周日剛在高雄縣明宗國小首映的廣告影片，在明宗書法館開幕現場的大螢幕播放時，相當的震撼，這部影片對好點子的影片團隊來說算是一個新嘗試，做比較意識形態的作品，與明宗國小的校長、老師討論之後，一同創造出很有質感的一部影片，也很感謝台灣相當有名的十鼓擊樂團為影片提供配樂，讓影片有很深刻的聲光印象。

==大螢幕播放==

==關於明宗國小==