顯示具有 Product Catalogue 標籤的文章。 顯示所有文章
顯示具有 Product Catalogue 標籤的文章。 顯示所有文章

2011年2月25日

Univacco OP Product Catalogue




GIDEA GROUP is happy to continue our collaboration with Univacco Technology's wonderful marketing team on designing the new product catalogue for Univacco's OP products. Responding to the eco and green trends in the business world, the simple design and choice of materials signifies Univacco's conviction of returning to the basic, simple roots of life to search for the right timeless answers and solutions in an ever evolving and changing world. Special thanks goes out to Vivi and Lynn for supporting our vision for this design.

好點子團隊很高興能夠再一次和岱稜科技優秀的營銷團隊合作,一起為OP產品設計全新的產品型錄。為了響應環保與綠色趨勢,我們透過簡單的設計與素材來表達岱棱讓生活回歸純粹原點的信念,在這個不斷發展變遷的世界之中尋覓永恆不變的解答。 在此特別感謝Vivi和Lynn的支持,讓我們寄託在這項作品上的願景得以實現。

2009年8月15日

JZN 2009 Moon Festival Catalogue 舊振南2009中秋節目錄










G-idea is happy to complete our second Moon Festival Catalogue for JZN. Over our year and a half collaboration with JZN, we have continued to search for, and establish the brand's visual identity. We think that with the Moon Festival 09, we have taken one more step towards defining it. We wanted the catalogue to be a book like experience, letting the reader interact with the beauty, artistry as well as the deliciousness of JZN's traditional pastries. The catalogue features a pull-out poster page (in the center), that let's the viewer see all the flavors of this year's moon cake line up, and doubles to highlight the theme this year: United (with our family) we are strong. The cover features the classic JZN green bean cake, which double as our moon to help us create our theme. Our thanks as always to the JZN team for their support, encouragements and valued inputs throughout the creation process.

好點子很高興今年可以第二次為舊振南設計中秋節目錄,與舊振南合作一年多以來,我們不斷與舊振南團隊一同尋找、嘗試創造、定位出舊振南的品牌視覺風格,我們覺得透過這次的作品,又近一步接近了我們的目標。設計今年中秋目錄時,我們嘗試創造一出個故事般的平台,與使用者互動,透過一頁一頁的翻閱,帶著讀者進入舊振南的品牌世界,呈現出舊振南高貴、藝術般及美味的餅藝。目錄的最中間還有個外拉式海報,上面展示出今年所有月餅的口味(內餡) ,這些排列的月餅同時也帶出了今年的主題:月滿人園。封面圓圓的月亮則是用舊振南的經典產品綠豆椪所作的,在黑暗的夜晚中亮亮照射,希望帶給大家溫暖以及鼓勵。再一次要大大的感謝舊振南團隊,在過程當中給予我們所有的支持、鼓勵,以及寶貴的意見。

2009年7月15日

Univacco Metallic Foil Color Guide Design 岱稜科技燙金膜色票設計製作



G-idea has recently completed the design of Univacco's new metallic foil guide. During the design phase, we first tried to communicate Univacco's global stature (they are the third largest foil guide producer in the world) by giving the color guide a very elegant yet simple cover. Next as frequent color guide users ourselves, we concentrated on the user experience, for ease of use and engagement. We're very happy for this opportunity to work with Univacco from conception to production their new metallic foil guide, which was a fun new experience for us.

好點子為 Univacco 岱稜科技設計新版的燙金膜色,在設計的時候,我們試著在整體的視覺形象上更加溝通出 Univacco 岱稜科技的國際性(岱稜科技是世界第三大的燙金膜廠商),同時因為我們也常常使用色票,所以在使用者的使用便利性,以及使用經驗上也做了許多的思考與討論。很高興從概念的製作,有機會可以與Univacco的團隊一起努力,也帶給我們許多新的經驗!